Event Planning Software

It isn’t easy to define what event planning software is. But since we actually build event planning software, we probably should try, right? In this category, we’ll unpack all the types of software used in the event planning process and beyond. 

These articles will include everything you need to know about the software that will help you plan, manage, and execute events. That includes planning software, event management software, design software, and virtual event tools. It will also include non-event software that makes the lives of event professionals easier. 

Overall, we’ve broken down the event software industry into five key areas:

  • Bookings
  • Management
  • Marketing
  • Engagement
  • Reports

I’ll define them below.

Event Booking & Sales Software

Everything from a client arriving on your site up to the moment they sign the contract and pay your invoice. Booking & Sales software provides contact forms, lead management, proposals, and invoicing.

Event Management Software

Event management includes the activities to create an exceptional experience: task managementevent timelines, seating, and event design. The software helps manage to-do lists, collaborate with vendors, and plan the decor. In other words, project management, but for events. 

Event Marketing Software

Event marketing software helps you get bums on seats. But absolutely useful when it comes to event marketing. Event marketing software helps sell tickets, register attendees, set up an event website, and track RSVPs. 

Attendee Engagement Software

Examples include check-in software and surveys, event mobile apps with up-to-minute event details, polling software, networking software, and more.

Reporting

Whatever types of events you’re planning, a post-event review helps reflect, improve, and help with bookkeeping. Reports track expenses, check-ins, speaker engagement, return on investment, revenue, and sales.

Whatever your needs, reading the articles in the event planning software category will help you stay on top of the industry, and your workflow.

How To Effectively Use Live Chat in Your Virtual Events

How To Effectively Use Live Chat in Your Virtual Events

The live chat is now the bedrock of any livestreamed event. Whether it’s a corporate event, party, or even a church conference, the live discussion area is an important engagement tool.  At multiple points during the event, the host will encourage attendees to post comments in the live chat and will often respond to those …

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How to Improve Your Zola Vendor Profile

How to Improve Your Zola Vendor Profile + Attract Your Ideal Clients

Sophie from Zola explains how to set up your Zola Vendor Profile to attract more clients and book more events. As an event planning professional in the wedding industry, finding ways to connect with your ideal clients is necessary for keeping your business profitable and healthy. A fantastic way to do this is by creating …

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Adding Virtual Wedding Planner To Your Services

Adding Virtual Wedding Planner To Your Services

Should you add “virtual wedding planner” to your range of services? You’re probably halfway there already. Wedding planners already do a lot of their work virtually. Yet, a perspective persists that branding your wedding business as “virtual” will confuse clients or devalue your gold-standard work. This article looks at how some planners use the title …

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