News

All the latest news, product updates, and important announcements about ThymeBase and our awesome event planning software.

Events 4.0: The Digital Future Of The Event Industry

Events 4.0: The Digital Future Of The Event Industry

Events 4.0 refers to the event industry’s digital maturity and how many technological event-industry tools available might work together in the future.  I first learned the term from an academic paper written by Ryan, W. Gerard & Fenton, Alex & Ahmed, Wasim & Scarf, Phillip. (2020). The article is called Recognizing events 4.0: the digital maturity …

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2021 Engagement Season

Update Your Marketing For The 2021 Engagement Season

The 2021 engagement season is different from previous years. So how do you market your event business amid uncertainty, political upheaval, and change? Winter is when most engagements happen. According to Brides.com, well over 30% of all engagements occur between December and March. In fact, 28% of all engagements occur on a holiday. WeddingWire says that a massive …

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Take Downtime Before 2021

Why Event Pros Should Take Downtime Before 2021

Hey, event pros, 2021 is just around the corner, and you’re probably as excited as I am about a fresh start. But before the year ends and a fresh start begins, embrace the downtime. According to the Harvard Business Review, “downtime can dramatically improve mental and physical health and our personal relationships.” Event professionals are prone …

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Guest in a Box: An Innovative Idea Makes Remote Guests A Part of The Wedding

Guest in a Box: An Innovative Idea Makes Remote Guests A Part of The Wedding

Remote guests, micro-weddings, virtual receptions, Zoom nuptials – all of these ideas, even a year ago, would have sounded foreign and strange to us. But now the worldwide coronavirus pandemic has been going on since December 2019, the way people are tying the knot has changed. Savvy wedding planners are on the lookout for how …

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The 2020 Guide To Event Planning Associations

The 2020 Guide To Event Planning Associations

We’ve compiled an up-to-date comprehensive guide to Event Planning Associations, including their fees, social media sites, and descriptions. But why should you join a professional event planning association? What are the membership benefits and opportunities? And indeed, how much does membership cost? Well, read on, and we’ll go over it all.  Why Should Event Planners …

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How A Canceled Event Brought Out The Best

How A Canceled Event Brought Out The Best In One Event Planner

When COVID-19 hit the headlines, and local authorities began to regulate the number of guests at events, event planners were left scrambling. Desiree May, of Leave It To May Events, turned a canceled event into special memories for her clients. Who Is Desiree May? Desiree May is the owner and principal designer of Leave It To …

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