Event planning is a tough job that requires a multitude of independent and creative teams to work together on the big day with a unified front. In the end, it’s all about the client experience. And to help foster better understanding between the various event professions, I interviewed a fantastic wedding photography duo to get …
The Art of Event Planning From The Photographer’s Perspective Read More »
Sure, the live event industry hit a holding pattern due to COVID-19. The thing is, there are thousands of businesses turning to online events right now. And while the whole world is trying to flatten the curve, and event professionals are struggling, there are ways to still work on your craft and livelihood. Businesses might …
3 Formulas To Help Clients Position Online Events Read More »
When is the right time to start your wedding planning business? How do you know when you’re ready to expand? And how do you manage a team of event planners while staying true to your vision? For some, their business is a creative endeavor. For others, event planning is an organizational challenge. But it’s also …
How to Know When Your Wedding Planning Business is Ready to Grow Read More »
As the event industry remains shuttered, marketing your event planning business should be taking on the same sense of urgency and energy generally given to working events themselves. Marketing is often considered a chore to be done in those rare moments between planning and executing exceptional events. And understandably so. It’s a distraction. It’s unpleasant, …
Why COVID-19 Means Marketing Your Event Planning Business Is More Urgent Than Ever Read More »
Destination weddings are a uniquely challenging event to plan, especially for event planners who are new to it. I sat down with Dorienne Levitt, of African Stay, to talk discuss the surprising problems that arise. Now, there are two essential things to note about this article. First, many of the issues I’ll mention will apply …
Destination Weddings And The Extra Challenges Involved for Planners Read More »
When COVID-19 hit the headlines, and local authorities began to regulate the number of guests at events, event planners were left scrambling. Desiree May, of Leave It To May Events, turned a canceled event into special memories for her clients. Who Is Desiree May? Desiree May is the owner and principal designer of Leave It To …
How A Canceled Event Brought Out The Best In One Event Planner Read More »
What does it take to build a great venue relationship? Ever wondered how the venue staff sees things? While event planners work incredibly hard to dazzle their clients, the venue coordinator and other staff are busting their butts too. We thought it’d be fun to share their perspective on the day of the event. If …
Planner & Venue Relationship: What Venues Wish Event Planners Knew Read More »
Wedding planners and many other event professionals often work from home offices. And of course, because we create event software for planners, I reached out to Giada Prini of Enchanting Weddings & Events and asked if I could share her tips on how to stay productive, especially during COVID-19 social distancing. In her first video of a …
We’ll take a look at how TikTok can take your event planner marketing to the next level. Social media is such a powerful part of any business’s marketing efforts today, from small independents to global giants. It’s the most effective way to get your message over to your target audience. We’ve seen companies of all …
Event Planner Marketing in 2020: The Expanding TikTok Demographic Read More »
Sundar Pichai, Google’s CEO, announced a massive $340 million in Google Ads credits that will be available to all SMBs until the end of 2020. If you’re an event planner or any other event professional, here’s how to make sure you get the most out of this opportunity. Are Event Planners Eligible for the Google Ad …
Are Event Planners Eligible for the $340 Million in Google Ads Credits? Read More »
