Event planning software should serve event planners. But I believe there is a cold aloofness, an inauthenticity, to the available options. When we first started designing ThymeBase event planning software, I took a look at the other guys and didn’t like what I saw. Event planners are doers, go-getters. Planners are pull-it-off-no-matter-what geniuses who eat …
Event Planning Software
It isn’t easy to define what event planning software is. But since we actually build event planning software, we probably should try, right? In this category, we’ll unpack all the types of software used in the event planning process and beyond.
These articles will include everything you need to know about the software that will help you plan, manage, and execute events. That includes planning software, event management software, design software, and virtual event tools. It will also include non-event software that makes the lives of event professionals easier.
Overall, we’ve broken down the event software industry into five key areas:
I’ll define them below.
Event Booking & Sales Software
Everything from a client arriving on your site up to the moment they sign the contract and pay your invoice. Booking & Sales software provides contact forms, lead management, proposals, and invoicing.
Event Management Software
Event management includes the activities to create an exceptional experience: task management, event timelines, seating, and event design. The software helps manage to-do lists, collaborate with vendors, and plan the decor. In other words, project management, but for events.
Event Marketing Software
Event marketing software helps you get bums on seats. But absolutely useful when it comes to event marketing. Event marketing software helps sell tickets, register attendees, set up an event website, and track RSVPs.
Attendee Engagement Software
Examples include check-in software and surveys, event mobile apps with up-to-minute event details, polling software, networking software, and more.
Whatever types of events you’re planning, a post-event review helps reflect, improve, and help with bookkeeping. Reports track expenses, check-ins, speaker engagement, return on investment, revenue, and sales.
Whatever your needs, reading the articles in the event planning software category will help you stay on top of the industry, and your workflow.