Client Management
This page is a curated collection of client management articles for event pros by event pros. It’s the place to learn about wowing your clients and building long-term relationships.
At ThymeBase, we build event planning software, and we’ve seen thousands of event pros use our client portals to keep their clients informed, engaged, and happy. So we know that client management is critical. But it’s so much more than just listening or being polite. In fact, it’s more than “doing a good job” and executing a fantastic event.
Good client management is one of the most beneficial skills an event pro can cultivate for two reasons. First, it makes for happy clients, and when your client is happy, you’re able to focus on what you do best. Second, client management helps your business grow when your work exceeds their expectations. Clients will go out of their way to refer you, leave reviews, and, best of all, will hire you again in the future.
This collection of articles is a mix of interviews, tips, and practical advice on how to delight clients.
My top 5 event client management articles:
You could just browse the articles, and I’d definitely recommend that sometime, but you can also use the blog’s search bar to look for specific keywords. Or you can reach out to us here at ThymeBase and ask. The team is always happy to talk about events and help you find relevant articles. And if we don’t have anything suitable, we’ll reach out to our community of pros to find some great tips.
This article shares efficient conflict resolution tools to de-escalate difficult conflicting situations and resolve disputes. Planning an event is highly stressful and inherently prone to conflict because it involves multiple hands doing different things all at once. Event day can be even more stressful – the whole team feels pressure to succeed, and emotions run …
Conflict Resolution Strategies for Event Management Teams Read More »
So, how do you convince prospective clients that what you’re offering is worth the price on the tag? You give them their perceived customer value. Many event businesses, especially those just starting out, have a tough time convincing prospective clients that their services are worth their prices. This results in them being underpaid and barely …
Increasing Your Customer Perceived Value Read More »
The event industry has changed, but the basics of building client relationships during times of change remain as critical as ever. These ABCs of building relationships with your clients will foster trust and appreciation through difficult times. In this upside-down world we find ourselves in, it is essential to recognize that old business practices are …
The ABCs of Building Client Relationships During Times Of Change Read More »
Whether you are planning an exquisite event or simply want to bring people together, the details matter when it comes to guest experience. As a Front House Manager, the caliber of my experience was enhanced by the seemingly minor details. Different events will require unique style and elegance. In some instances, old ideas need a …
Guest Experience: A Little Detail Goes A Long Way Read More »
So much of the wedding industry revolved around online reviews. Are you doing enough to get more reviews from clients? Probably not. I’m not just cynical. I’ve spoken to hundreds of event professionals, and almost all of them dislike the process of asking clients to post online reviews. For some, it’s that it feels grubby. …
11 Ways To Get More Reviews From Clients Read More »
Wedding planning in 2021 is going to include some unique challenges and concerns. So, what are your newly-engaged clients thinking about? Well, instead of guessing, I asked a couple that just got engaged what’s on their mind. I asked them what drives their decisions as they plan their upcoming wedding in a crazy time of …
Wedding Planning in 2021: What Your Clients Are Thinking Read More »
Anxiety seems like the biggest buzzword lately, and it’s not hard to see why. 2020, which is thankfully over, saw so many historic, world-changing events, both good and bad, that even people who hadn’t really struggled with their stress levels before found themselves craving more peace and calm. For some people, though, anxiety is more …
Five Ways a Wedding Planner Can Support Brides with Anxiety Read More »
Want to avoid giving your clients a mediocre planning experience? Well, this is what NOT to do. More specifically, this is why it is so important to be on top of details. As a client, I notice these errors and they cause me frustration. I haven’t been on my trip yet, but I am a …
Avoid Giving Clients A Mediocre Planning Experience Read More »
Hey party people. It’s me, Jenna, with ThymeBase event planning software, and I’m here to talk to you a little bit about sweating the small stuff and why it’s so important for us to be able to handle the hundreds of millions of little details that come with executing an event. We all know that …
Event Planner Skills: Wow Your Clients With The Details Read More »
A venue walkthrough is an integral part of the event planning process. And a source of opportunity too. Sometimes referred to as a site visit, the venue walkthrough serves as a central component of the Event Planner’s deliverables. In this article, I’ll share five foundational questions to ask during the venue walkthrough. But don’t leave …
5 Questions to Ask on a Venue Walkthrough Read More »