Event Marketing

Social Media Post Lengths

Social Media Post Lengths: How Long Should Your Posts Really Be?

What are the best social media post lengths for your event business social media marketing? Let’s find out! Our attention spans have decreased tremendously with the proliferation of short-form content on social media. Last year Facebook revealed that the average attention span for video content is only 2 seconds. It was also noted that this number …

Social Media Post Lengths: How Long Should Your Posts Really Be? Read More »

Event Marketing On Social Media

Event Marketing On Social Media: Make Your Event ‘Gram-able

No matter what type of event you’re hosting, there’s a big opportunity to expand your event marketing on social media. What’s that? Make your event Instagram-able. What do I mean by event marketing on social media? Well, you can encourage attendees to share your event on social media with a few Insta-worthy tricks. The more …

Event Marketing On Social Media: Make Your Event ‘Gram-able Read More »

Pre-Event Engagement

Pre-Event Engagement: Five Tips To Get Attendees Excited Before The Event

Pre-event engagement guarantees a successful event. Just remember, good event marketing begins long before the first guest arrives.  Attracting attendees to register for your event is just the beginning. Registrants need to be nurtured. From the day they sign-up to the day of attendance, there is a chasm. And to ensure your event goes well, …

Pre-Event Engagement: Five Tips To Get Attendees Excited Before The Event Read More »

Why You Need An Event Marketing Sales Plan

Why You Need An Event Marketing Sales Plan

An event marketing sales plan is the difference between an event that rocks and one that fizzles out unprofitably. It’s merely a matter of thinking through your event goals and plotting out the touchpoints to completion. I’m not talking about an elaborate sales plan with executive summaries, market conditions, and SWOT analysis. In this article, …

Why You Need An Event Marketing Sales Plan Read More »