Marketing For Event Pros

This page is a curated collection of Marketing For Event Pros articles, tips, and advice to grow your event business.

At ThymeBase, we build event planning software, so we understand the pressures event pros face when trying to grow their business. After well, we’re event pros ourselves. That’s why we’ve collected these articles all in one place. 

The Marketing For Event Pros tag is a one-stop place for ideas around event business growth. But here at ThymeBase, we try to make sure each article is filled with practical actions you can take. 

But what is marketing for event pros? 

Well, it’s quite a lot of stuff. Marketing includes concepts like brand values, lead generation, and understanding what makes clients book, or not book, your services. 

It’s also standard small business marketing tactics like content marketing, search engine optimization, lead generation, and generating client reviews. And then there are social media articles, which include Instagram trends, TikTok tips, how to find, and use, event hashtags, and more. You’ll find articles on all of these marketing topics below. 

You could just browse the articles, and I’d definitely recommend that sometime, but you can also use the blog’s search bar to look for specific keywords. Or you can reach out to us here at ThymeBase and ask. The team is always happy to talk about events and help you find relevant articles. And if we don’t have anything suitable, we’ll reach out to our community of pros to find some great tips.

 

Social Media Post Lengths

Social Media Post Lengths: How Long Should Your Posts Really Be?

What are the best social media post lengths for your event business social media marketing? Let’s find out! Our attention spans have decreased tremendously with the proliferation of short-form content on social media. Last year Facebook revealed that the average attention span for video content is only 2 seconds. It was also noted that this number …

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How to Build a Positive Reputation as an Event Business

How to Build a Positive Reputation as an Event Business

Building a positive business reputation is one of the core components of being a successful event planner. Revenue and competitive advantage will easily follow when your positive reputation precedes you.  How can you build a positive reputation for your event business? Follow these tips to find out. 1. Network According to research, 80% of business professionals find …

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A Social Media Content Calendar for Event Marketing

Setting Up A Social Media Content Calendar for Event Marketing

Social media is a large part of event marketing nowadays. We discuss the basics of a social media content calendar and tips to help you create a posting schedule that essentially runs itself. If you are a proactive event planner, you’re already thinking about the marketing of your upcoming events in the new year. To …

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How to Improve Your Zola Vendor Profile

How to Improve Your Zola Vendor Profile + Attract Your Ideal Clients

Sophie from Zola explains how to set up your Zola Vendor Profile to attract more clients and book more events. As an event planning professional in the wedding industry, finding ways to connect with your ideal clients is necessary for keeping your business profitable and healthy. A fantastic way to do this is by creating …

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