Why You Need Brand Values For Your Wedding Business

Why You Need Brand Values For Your Wedding Business

Brand values are not new-age woo-woo corporate nonsense. Rather these values serve to guide you in your decision-making, client-service, and design choices.  As wedding professionals, you’re working in high-stress situations with clients who expect perfection. We all know that many small things go wrong, but because you’re a consummate pro, your client doesn’t feel like they went …

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Pop-Up Weddings

Pop-Up Weddings: A Sweet Solution for Couples who Can’t Wait to Tie the Knot

We’ve all heard of pop-up stores or product launches, but pop-up weddings? Yes, it’s a trend we’ll be seeing in 2021 and beyond. With Valentine’s Day just a few days ago, love is in the air in a big way. Especially for couples that are looking forward to walking down the aisle and exchanging their …

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Events 4.0 A Digital Revolution In The Event Industry

Events 4.0. A Digital Revolution In The Event Industry

The shift to digital that many event planners had to undertake accelerated a revolution that experts call “Events 4.0.”  In the early months of a new year, it’s easy to get swept up in anticipation of what the coming months will bring. However, after getting through last year, which was difficult for everyone but hit …

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