Dean Levitt

Raised on a farm in South Africa, Dean moved to the United States to pursue a career in music, eventually finding his way to the tech world. What began as a booking tool for musicians became an email marketing tool that grew to over 200,000 users and an exit to GoDaddy. While growing his previous company, Mad Mimi, Dean realized he had a passion for helping small businesses grow online. Dean is a mentor at 500 Startups, a co-founder of ThymeBase Event Planning Software, and an avid surfer. Dean's love of events began in college when he worked as a musician at weddings and other events, and led the front-of-house team for one of Boston's busiest venues.

Adding Virtual Wedding Planner To Your Services

Adding Virtual Wedding Planner To Your Services

Should you add “virtual wedding planner” to your range of services? You’re probably halfway there already. Wedding planners already do a lot of their work virtually. Yet, a perspective persists that branding your wedding business as “virtual” will confuse clients or devalue your gold-standard work. This article looks at how some planners use the title …

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Wedding Charities

Wedding Charities: How To Make Charitable Giving A Part Of Your Event

These wedding charities and related giving ideas will make hosting a socially-conscious wedding easy for couples, event pros, and guests.  Weddings can be inherently self-interested affairs, and that’s totally okay. There’s nothing wrong with celebrating love and the big step of embarking on a shared journey called life. Nothing wrong with it at all.   And …

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Productivity Tips For Event Planners

Productivity Tips For Event Planners: Get More Done With Less Effort

These productivity tips for event planners will help you take on more work or free up more of your time. You might want to take on more events or carve out more time to spend with loved ones. Whatever the reason, working smart is simply good business. And considering how labor-intensive the event industry is, …

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The Guide To Event and Wedding Hashtags For Instagram

The Guide To Event and Wedding Hashtags For Instagram

Use event and wedding hashtags on Instagram to make your posts more discoverable and reach more people. But with the hundreds of possible hashtags, which ones should you use? And how do you use the hashtags correctly?  It’s actually pretty easy, and the more you understand, the less daunting it becomes. Read on, and I’ll …

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The Meaning Behind Wedding Flowers

Floriography And The Meaning Behind Wedding Flowers

Knowing the meaning behind wedding flowers allows you to add subtle personal touches to any wedding. Here’s how to make sure your wedding flowers truly represent your clients.  Did you know that every flower has a specific meaning and significance? You probably already associate red roses with love thanks to Valentine’s day, but when it …

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Why You Need Brand Values For Your Wedding Business

Why You Need Brand Values For Your Wedding Business

Brand values are not new-age woo-woo corporate nonsense. Rather these values serve to guide you in your decision-making, client-service, and design choices.  As wedding professionals, you’re working in high-stress situations with clients who expect perfection. We all know that many small things go wrong, but because you’re a consummate pro, your client doesn’t feel like they went …

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