Dean Levitt

Raised on a farm in South Africa, Dean moved to the United States to pursue a career in music, eventually finding his way to the tech world. What began as a booking tool for musicians became an email marketing tool that grew to over 200,000 users and an exit to GoDaddy. While growing his previous company, Mad Mimi, Dean realized he had a passion for helping small businesses grow online. Dean is a mentor at 500 Startups, a co-founder of ThymeBase Event Planning Software, and an avid surfer. Dean's love of events began in college when he worked as a musician at weddings and other events, and led the front-of-house team for one of Boston's busiest venues.

SEO Tools & Resources For Event Planners

SEO For Event Planners: SEO Tools And Resources For Event Pros

Optimizing your search engine ranking can be daunting, but you’re not alone. There are some excellent SEO tools and resources out there to help. I’ll discuss some of my favorite SEO tools. I’ll also share some accessible, readable, and beginner-friendly resources if you’re interested in learning more about SEO for your event business. But before …

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SEO For Event Planners

SEO For Event Planners: The Basics Of Technical SEO

Technical SEO for event planners is simple provides a consistent foundation for your long-term ranking in search results. If you’re brand new to SEO, I recommend starting with The Basics of SEO For Event Planners. You’ll get a high-level, practical overview of SEO and where to start on your search engine optimization campaign. Then, once you’ve …

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Writing SEO-Friendly Website Copy

SEO For Event Planners: Writing SEO-Friendly Website Copy

A large part of SEO for event planners is simply about writing effective website copy. Here’s what you need to know to keep both clients and web-crawlers happy.  See, when you write web copy, you’re creatively expressing yourself and your event business brand. You’re also selling your services. And you’re helping search engines understand your website …

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Adding Virtual Wedding Planner To Your Services

Adding Virtual Wedding Planner To Your Services

Should you add “virtual wedding planner” to your range of services? You’re probably halfway there already. Wedding planners already do a lot of their work virtually. Yet, a perspective persists that branding your wedding business as “virtual” will confuse clients or devalue your gold-standard work. This article looks at how some planners use the title …

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Wedding Charities

Wedding Charities: How To Make Charitable Giving A Part Of Your Event

These wedding charities and related giving ideas will make hosting a socially-conscious wedding easy for couples, event pros, and guests.  Weddings can be inherently self-interested affairs, and that’s totally okay. There’s nothing wrong with celebrating love and the big step of embarking on a shared journey called life. Nothing wrong with it at all.   And …

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Productivity Tips For Event Planners

Productivity Tips For Event Planners: Get More Done With Less Effort

These productivity tips for event planners will help you take on more work or free up more of your time. You might want to take on more events or carve out more time to spend with loved ones. Whatever the reason, working smart is simply good business. And considering how labor-intensive the event industry is, …

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The Guide To Event and Wedding Hashtags For Instagram

The Guide To Event and Wedding Hashtags For Instagram

Use event and wedding hashtags on Instagram to make your posts more discoverable and reach more people. But with the hundreds of possible hashtags, which ones should you use? And how do you use the hashtags correctly?  It’s actually pretty easy, and the more you understand, the less daunting it becomes. Read on, and I’ll …

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