This page is a curated collection of Marketing For Event Pros articles, tips, and advice to grow your event business.
At ThymeBase, we build event planning software, so we understand the pressures event pros face when trying to grow their business. After well, we’re event pros ourselves. That’s why we’ve collected these articles all in one place.
The Marketing For Event Pros tag is a one-stop place for ideas around event business growth. But here at ThymeBase, we try to make sure each article is filled with practical actions you can take.
But what is marketing for event pros?
Well, it’s quite a lot of stuff. Marketing includes concepts like brand values, lead generation, and understanding what makes clients book, or not book, your services.
It’s also standard small business marketing tactics like content marketing, search engine optimization, lead generation, and generating client reviews. And then there are social media articles, which include Instagram trends, TikTok tips, how to find, and use, event hashtags, and more. You’ll find articles on all of these marketing topics below.
You could just browse the articles, and I’d definitely recommend that sometime, but you can also use the blog’s search bar to look for specific keywords. Or you can reach out to us here at ThymeBase and ask. The team is always happy to talk about events and help you find relevant articles. And if we don’t have anything suitable, we’ll reach out to our community of pros to find some great tips.
Marketing a destination event business offers interesting challenges and exciting opportunities. And you don’t need to be a marketing guru to implement the strategies. My mother ran a destination business for many years, helping people experience the unique cultures and wildlife of Southern Africa (where I grew up). I saw first-hand what worked and what …
The 2021 engagement season is different from previous years. So how do you market your event business amid uncertainty, political upheaval, and change? Winter is when most engagements happen. According to Brides.com, well over 30% of all engagements occur between December and March. In fact, 28% of all engagements occur on a holiday. WeddingWire says that a massive …
Update Your Marketing For The 2021 Engagement Season Read More »
Event industry hashtags are the perfect way to stay on top of trends and find new sources of inspiration. Navigating the world of Instagram gets more complicated when you introduce the concept of #hashtags. Love them or hate them, hashtags are a necessary part of any Instagram strategy. Since Instagram enables you to follow hashtags, they also …
One of the top reasons to do a styled shoot is to see your name in print. But where should you submit a styled shoot? And how can you maximize your chances of being selected? Recently, styled shoots have been top of mind. The wedding season is over in the Northern Hemisphere. After a short …
52 Websites & Magazines To Submit A Styled Shoot Read More »
Are there good reasons to not hire a wedding planner? As a planner, you should understand why couples might not understand the value you bring to their special day. My husband and I recently celebrated our tenth wedding anniversary. I can hardly believe that so much time has gone by — a whole decade — …
5 Reasons Couples Don’t Hire A Wedding Planner & Why They Absolutely Should Read More »
SEO for wedding planners doesn’t need to be a complex undertaking. I’ll explain everything you need to do to rank in search engines. Search Engine Optimizations is one of my favorite topics. I love it, and I love seeing the results as my efforts add up. And I’m sure that you’ll love it too, once …
Naming your event planning business is something you have near-absolute control over. So it’s worth making sure you get it right. There are several things to consider when choosing your event planning business name, and we’ll go through them here. Sure, there are legal and design considerations. There are also web domain issues like is …
Hiring a digital marketer for your event planning business can be a daunting task. Just how do you know it’s a good fit? Let’s find out! It’s no secret that event planners are a savvy, knowledgeable bunch. To make it in this industry, you need to have up-to-the-minute insight, a wealth of contacts, and the ability to …
What Event Professionals Should Know When Hiring A Digital Marketer Read More »
Tons of love and effort goes into creating the right website for your event business. But what, practically speaking, makes a website effective? The website for your event business is your personal brand on display, more so than is possible on a listing site like the Knot or TheBash. Your website is your space to …
A Practical Guide To An Effective Website For Your Event Business Read More »
The event industry will come roaring back in Spring 2021. So I wanted to share modern, useful marketing tips for wedding planners that will actually work and won’t take you a ton of time. Now, I get it. Really, I do. Because I do the marketing for ThymeBase, amongst a million other tasks. And the …
Genuinely Useful 2021 Marketing Tips For Wedding Planners Read More »
